
Our Bachelor of Digital Design is a comprehensive and industry-focused undergraduate degree that will give you the specialised knowledge and technical skills to excel in the world of Digital Design.
Throughout the program students will explore various aspects of digital design including design fundamentals, creative process, typography, digital illustration, photography and video production, design thinking and innovation, motion graphics and animation, interactive web design, design for change, emerging technology and future design.
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The program places a strong emphasis on practical learning and industry engagement. Students will have the opportunity to work on real-world projects and collaborate with industry professionals, whilst using the latest design software technologies.
1
YEAR 1
UNIT 1
T1
Core
Introduction to Consumer Psychology
UNIT 2
Core
Introduction to
Digital Media
UNIT 3
Core
Design Fundamentals
UNIT 4
Core
Introduction to
Creative Process
T2
Core
Introduction to
Digital Design
Core
Introduction to Digital Photography + Video Production
Core
Typography
Core
Introduction to
UX Design
T3
Core
Design Thinking + Innovation
Core
Digital Illustration
Elective
Level 100 / 200
Core
Industry Practice / Experience 1
OPTION TO EXIT WITH DIPLOMA OF DIGITAL DESIGN
YEAR 2
UNIT 1
T1
Core
Introduction to Motion Graphics + Animation
UNIT 2
Core
Brand Experience
UNIT 3
Core
Visual Storytelling
UNIT 4
Core
Interactive Web Design
T2
Core
Advanced Digital Design
Core
Advanced Video + Multimedia Production
Elective
Level 200 / 300
Core
Design for Change
T3
Core
Advanced Motion Graphics + Animation
Core
Emerging Technology + Future Design
Core
Major Project
Core
Industry Practice / Experience 2
2
ELECTIVES

LEVEL
100
CREATIVE TECH
Intro to the Internet + Web
Development
DIGITAL MEDIA
Intro to Communications + Media
PUBLIC RELATIONS
Introduction to Public Relations
SPORTS + MEDIA
Sales + Negotiations
FASHION
Fashion Styling + Creative Direction
Introduction to Programming
Content Creation
Public Relations Writing
Management Fundamentals
Fashion Culture + Society
LEVEL
200
Design Thinking + User
Centred Design
Integrated Marketing Communications
Event Management + Production
Sports Marketing + Media
Fashion Planning + Buying
Mobile + Internet App Development
Data + Analytics
Sports Management
LEVEL
Game Design + Development
Social + Digital Media Strategy
Public Relations Strategy
Leadership + Change Management
Fashion + Lifestyle Writing
300
Information Technology Innovations + Entrepreneurship
Ethics + Decision Making
Fashion Brand Management
Content Strategy
Fashion Ecommerce

INDUSTRY EXTRAS
ICAT offers a range of extra-curricular classes and activities to ensure students get a broad understanding of their relative industry.
Our additional offering includes Augmented Reality courses, unlimited Internship and Events Experience, as well as Industry Guest Speakers and Excursions.
