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Our Bachelor of Communications and Media has been designed to equip students with skills across Marketing, PR, Digital Design, Branding, Styling, Art Direction, Content Writing and E-commerce. This course will set you up for an enriched and creative career in your chosen Industry.

This course offers a comprehensive study in strategic and creative development, marketing psychology, digital design, digital and social media strategy, the media landscape, media planning, project management and pitching to prepare your for a dynamic and evolving career.

With elective focus in creative technology, digital marketing, digital design, sports and entertainment management, you will hone the skills needed to think, craft and become an innovative career in your field.

  • COST OF LIVING
    Students should prepare themselves for accommodation and living costs to be at a minimum AUD $21,041 per year. Please be advised that costs may vary on the type of accommodation and location you choose to stay. For student cost of living visit: studyinaustralia.gov.au/English/Live-in-Australia/living-costs For more information on visas: immi.homeaffairs.gov.au
  • ACCOMMODATION
    Australia has a wide range of suitable accommodation options depending on budgets, plus our campuses are located in the CBD, close to transport hubs so you don't need to live nearby. HOMESTAY PROVIDERS + Auzzie Families + AHN - Australian Homestay Network + Global Experience + Study Vision STUDENT RESIDENCES + Iglu + Scape + UniLodge SHARE HOUSES OR APARTMENTS + Domain.com.au + Realestate.com.au + Flatmates.com.au + Flatmate Finders
  • RENTAL LAWS
    The state of New South Wales, of which Sydney is the capital city, has well-defined tenancy laws that support the rights of landlords and tenants. For more information go to the renting section on the Fair Trading website. If you have a problem with your landlord you can call Fair Trading on 13 32 20 or 13 14 50 for language assistance.
  • LIVING IN SYDNEY
    Our Sydney campus is 200m from Sydney's main railway station and transport hub. Here are some helpful websites to help you find out more information about living in Sydney, Australia. Information about Sydney Sydney Transport Information International Student Guide to Australia Cost of Living Calculator
  • LIVING IN MELBOURNE
    Our Melbourne campus is 350m away from Melbourne's main railway station and transport hub. Here are some helpful websites about living and studying in Melbourne, Australia. Information about Melbourne Melbourne Transport Information International Student Guide to Australia Cost of Living Calculator
  • OVERSEAS STUDENT HEALTH COVER (OSHC)
    Australian Government regulations require all international students to have OHSC for the length of their student visa. The current cost for 39 months' coverage is approximately AUD $2532. The OHSC Australia website provides a tool to compare all Australian Government approved providers. Visit OHSC Australia here. For more information, an FAQ on Overseas Student Health Insurance is available at the Department of Health website.
  • YOUR HEALTH & SAFETY
    You have access to a safe and healthy learning environment as a student at ICAT and your well-being is paramount to us while you are living and studying here in Australia. For additional information and support visit the International Student Health Hub. ​ At The Beach Only swim at beaches patrolled by surf life savers, and swim in the areas marked by red and yellow flags. For more information on beach safety check out this website and consider downloading the ‘Beach Safe app‘ as well. ​ On The Road Drive on the left side of the road. Learn and adhere to road, traffic, pedestrian, and parking rules. Online Scams Be careful of online scams often sent to you in the form of scare tactic e-mails impersonating the government, phishing e-mails that aim to get your details. To get more information on the kinds of scams to look out for and also what to do if you get scammed, check out this website. Drinking & Party Culture Check out this short-video from ‘Insider Guides‘ that discusses Australian ‘drinking culture’.
  • ​​EMERGENCY SUPPORT
    You may need additional support outside of your studies. In an EMERGENCY call: 000 or 112 from a mobile phone.
  • LEGAL SUPPORT
    The International Student Legal Service NSW gives free, confidential legal advice to international students living in New South Wales. Redfern Legal Centre’s International Student Legal Service is independent of the government. To speak to someone using a free telephone interpreter, call the Translating and Interpreting Service first, on: 131 450. For more information for international students in your language.
  • MIGRATION ADVICE
    The Institute of Creative Arts and Technology is not legally permitted to provide advice about migration or visas. Only the Department of Home Affairs, a Registered Migration Agent or a Migration Lawyer are permitted to do so. You can search for a Registered Migration Agent on the MARA website at mara.gov.au
  • SCHOOL-AGED DEPENDENTS
    Students are advised that mandatory school fees for each school-age dependent are AUD$8,296 per year. The fees apply to both government and non-government schools.
  • STUDENT VISA REQUIREMENTS FOR INTERNATIONAL STUDENTS
    Student visas are administered by the Department of Home Affairs (DHA). For more information, please visit the DHA website. Student (Subclass 500) Visa Conditions + Remain enrolled in a registered course; + Maintain Overseas Student Health Cover (OHSC); + Maintain genuine access to sufficient funds; + Maintain satisfactory attendance in their course and course progress for each study period as required by your education provider; + Notify ICAT of any change in their residential address within 7 days of the change.
  • ADMISSIONS CRITERIA
    The entry requirements for ICAT include qualification equivalent to an Australian Year 12 with the required entry grade, plus English language comparable to Academic IELTS 6.0 with no band less than 5.5. For our Communications and Media course the IELTS band score is 7.0 with no band less than 6.5. Applicants may also be invited to an interview as part of the final application process. Please note that ICAT cannot accept applications from students under the age of 18.
  • CRICOS
    Higher education providers in Australia must be registered to enrol overseas students in specific courses. Registered providers have a CRICOS provider code and a specific CRICOS course code for each course. This registration guarantees the provider and the course meet the high standards necessary for overseas students. For further information visit cricos.education.gov.au
  • ESOS ACT
    The Australian Government has established a legislative framework to ensure the provision of quality education and to ensure that the rights of international students are protected. This legislation is known as the Services for Overseas Students (ESOS) framework. Please visit Study Australia for more information on the legal rights and protections for international students in Australia.
  • APPROACH TO LEARNING
    We put our students first. Our classes are highly interactive, industry-focused, and are taught by an experienced and supportive team of educators. We have a real-world approach to learning and our teachers are all experts in their chosen field. We limit our class sizes to ensure students receive individualised feedback and support. Students are encouraged to share their opinions and ask and answer questions, which also benefits peers and builds student confidence.
  • ORIENTATION
    We want all of our students to feel at home on campus. New students must attend a Student Orientation Program. As part of our Orientation Program, you will have a tour of the campus, and we will talk about your course, Academic Support, our expectations, and life in Australia.
  • MINIMUM IT REQUIREMENTS
    In order to study at Macleay, you must have access to a laptop, tablet, or similar, and you must have access to the Internet. You will be told about our IT requirements when you enrol.
  • ​INTERNATIONAL SUPPORT
    Our standards of practice and obligations to international students reflect the requirements of the ESOS Act which ensures that overseas students have a safe, enjoyable and rewarding place to study.​​​
  • DEFERMENT, SUSPENSION OR CANCELLATION OF STUDIES
    If ICAT cancels or suspends a student's enrolment, it will notify the student that this decision may affect their visa. ICAT is required to report students to the DHA through the Provider Registration and International Student Management System (PRISMS). The student will then be given 20 working days to access the ICAT internal complaints and appeals process. The suspension or cancellation of enrolment will not take effect until all internal or external appeals are completed, unless extenuating circumstances relating to the welfare of the student apply.
  • INTERNATIONAL AGENTS
    FIND AN ICAT AGENT Our agents are fully versed in the ICAT offering and can guide you through the process of becoming an International Student at ICAT. A list of current International Agents can be found here. BECOME AN ICAT AGENT To begin the process of becoming an official partner, please email support@icat.edu.au. Once we receive your initial email you will be contacted by an ICAT representative. Prospective agents should review our website and course offering before contacting us directly.
  • HOW DO I APPLY?
    1. Enquire - Submit an enquiry through our website or Book an Appointment 2. Interview - Complete an interview with our Admissions Team. This can be done via. phone appointment, campus tour or open day, 3. Apply - Our Admissions Team will provide you with an application form after your interview. You will need to provide certified copies of the below documents: • passport • high school results • evidence of IELTS or equivalent English language proficiency • details of any further study or professional work experience Documentation must be certified by a notary, a Justice of the Peace, or your agency. 4. Letter of Offer - Successful applicants will be sent a letter of offer via. email. 5. Acceptance - Applicant signs and returns the Letter of Offer accepting their place at ICAT, makes payment of their Initial Tuition Fee and organises Overseas Student Health Cover (OSHC). 6. Confirmation – On receipt of the Initial Tuition Fee Payment and evidence of OSHC coverage, ICAT will issue a Confirmation of Enrolment (CoE). A CoE is required to apply for a student visa.

COURSE
STRUCTURE

CRICOS Course Code: 092900B

2 YRS

Duration

24

No. of units

25 SEPT
FEB 2024

Next intakes

$2500

Fees per unit*

100%

Fee-Help funded

1

YEAR 1

UNIT 1

T1

Core

Academic +

Professional Skills

UNIT 2

Core

Intro to Communications

+ Media

UNIT 3

Core

Introduction to the

Creative Process

UNIT 4

Level 100

Foundations of 

Marketing

T2

Core

Introduction to 

Public Relations

Core

Introduction to Business

Psychology

Core

Content Creation

Level 100

Elective

T3

Core

Copywriting +

Media Communications

Core

Media Landscape

Core

Business Research

+ Insight

Level 200

Elective

YEAR 2

UNIT 1

T1

Core

Industry Practice 1

UNIT 2

Core

Brand Experience

UNIT 3

Core

The Marketing Plan

UNIT 4

Level 200

Elective

T2

Core

Multiplatform Writing

Core

Social + Digital Media Strategy

Core

Project Management

Level 300

Elective

T3

Core

Industry Practice 2

Core

Strategic Media Planning

Core

Major Design Project

Level 300

Elective

2

ELECTIVE STREAMS

[CHOOSE 1 STREAM]

DIGITAL MARKETING

Introduction to Digital Media
Introduction to Digital Photography + Video Production
Integrated Marketing Communications
Written Communications
Content Strategy
Advanced Video + Multimedia Production

100
100
200
200
300
300

DIGITAL DESIGN

Introduction to Digital Design
Introduction to Video Production
Art Direction + Design
Interaction Design
Advanced Digital Design 
Advanced Video + Multimedia Production

100
100
200
200
300
300

SPORTS + MEDIA MANAGEMENT

Sales + Negotiations
Management Fundamentals
Sports Marketing + Media
Sports Management
Leadership + Change Management
Ethics + Decision Making

100
100
200
200
300
300

CREATIVE TECHNOLOGY

Introduction to the Internet and Web Development
Introduction to Programming
Design Thinking + User-Centred Design
Mobile and Internet App Development 
Game Design + Development
Information Technology Innovations & Entrepreneurship

100
100
200
200
300
300

*Elective Stream coming soon in 2024

*Elective Stream coming soon in 2024

*Elective Stream coming soon in 2024

  • COST OF LIVING
    Students should prepare themselves for accommodation and living costs to be at a minimum AUD $21,041 per year. Please be advised that costs may vary on the type of accommodation and location you choose to stay. For student cost of living visit: studyinaustralia.gov.au/English/Live-in-Australia/living-costs For more information on visas: immi.homeaffairs.gov.au
  • ACCOMMODATION
    Australia has a wide range of suitable accommodation options depending on budgets, plus our campuses are located in the CBD, close to transport hubs so you don't need to live nearby. HOMESTAY PROVIDERS + Auzzie Families + AHN - Australian Homestay Network + Global Experience + Study Vision STUDENT RESIDENCES + Iglu + Scape + UniLodge SHARE HOUSES OR APARTMENTS + Domain.com.au + Realestate.com.au + Flatmates.com.au + Flatmate Finders
  • RENTAL LAWS
    The state of New South Wales, of which Sydney is the capital city, has well-defined tenancy laws that support the rights of landlords and tenants. For more information go to the renting section on the Fair Trading website. If you have a problem with your landlord you can call Fair Trading on 13 32 20 or 13 14 50 for language assistance.
  • LIVING IN SYDNEY
    Our Sydney campus is 200m from Sydney's main railway station and transport hub. Here are some helpful websites to help you find out more information about living in Sydney, Australia. Information about Sydney Sydney Transport Information International Student Guide to Australia Cost of Living Calculator
  • LIVING IN MELBOURNE
    Our Melbourne campus is 350m away from Melbourne's main railway station and transport hub. Here are some helpful websites about living and studying in Melbourne, Australia. Information about Melbourne Melbourne Transport Information International Student Guide to Australia Cost of Living Calculator
  • OVERSEAS STUDENT HEALTH COVER (OSHC)
    Australian Government regulations require all international students to have OHSC for the length of their student visa. The current cost for 39 months' coverage is approximately AUD $2532. The OHSC Australia website provides a tool to compare all Australian Government approved providers. Visit OHSC Australia here. For more information, an FAQ on Overseas Student Health Insurance is available at the Department of Health website.
  • YOUR HEALTH & SAFETY
    You have access to a safe and healthy learning environment as a student at ICAT and your well-being is paramount to us while you are living and studying here in Australia. For additional information and support visit the International Student Health Hub. ​ At The Beach Only swim at beaches patrolled by surf life savers, and swim in the areas marked by red and yellow flags. For more information on beach safety check out this website and consider downloading the ‘Beach Safe app‘ as well. ​ On The Road Drive on the left side of the road. Learn and adhere to road, traffic, pedestrian, and parking rules. Online Scams Be careful of online scams often sent to you in the form of scare tactic e-mails impersonating the government, phishing e-mails that aim to get your details. To get more information on the kinds of scams to look out for and also what to do if you get scammed, check out this website. Drinking & Party Culture Check out this short-video from ‘Insider Guides‘ that discusses Australian ‘drinking culture’.
  • ​​EMERGENCY SUPPORT
    You may need additional support outside of your studies. In an EMERGENCY call: 000 or 112 from a mobile phone.
  • LEGAL SUPPORT
    The International Student Legal Service NSW gives free, confidential legal advice to international students living in New South Wales. Redfern Legal Centre’s International Student Legal Service is independent of the government. To speak to someone using a free telephone interpreter, call the Translating and Interpreting Service first, on: 131 450. For more information for international students in your language.
  • MIGRATION ADVICE
    The Institute of Creative Arts and Technology is not legally permitted to provide advice about migration or visas. Only the Department of Home Affairs, a Registered Migration Agent or a Migration Lawyer are permitted to do so. You can search for a Registered Migration Agent on the MARA website at mara.gov.au
  • SCHOOL-AGED DEPENDENTS
    Students are advised that mandatory school fees for each school-age dependent are AUD$8,296 per year. The fees apply to both government and non-government schools.
  • STUDENT VISA REQUIREMENTS FOR INTERNATIONAL STUDENTS
    Student visas are administered by the Department of Home Affairs (DHA). For more information, please visit the DHA website. Student (Subclass 500) Visa Conditions + Remain enrolled in a registered course; + Maintain Overseas Student Health Cover (OHSC); + Maintain genuine access to sufficient funds; + Maintain satisfactory attendance in their course and course progress for each study period as required by your education provider; + Notify ICAT of any change in their residential address within 7 days of the change.
  • ADMISSIONS CRITERIA
    The entry requirements for ICAT include qualification equivalent to an Australian Year 12 with the required entry grade, plus English language comparable to Academic IELTS 6.0 with no band less than 5.5. For our Communications and Media course the IELTS band score is 7.0 with no band less than 6.5. Applicants may also be invited to an interview as part of the final application process. Please note that ICAT cannot accept applications from students under the age of 18.
  • CRICOS
    Higher education providers in Australia must be registered to enrol overseas students in specific courses. Registered providers have a CRICOS provider code and a specific CRICOS course code for each course. This registration guarantees the provider and the course meet the high standards necessary for overseas students. For further information visit cricos.education.gov.au
  • ESOS ACT
    The Australian Government has established a legislative framework to ensure the provision of quality education and to ensure that the rights of international students are protected. This legislation is known as the Services for Overseas Students (ESOS) framework. Please visit Study Australia for more information on the legal rights and protections for international students in Australia.
  • APPROACH TO LEARNING
    We put our students first. Our classes are highly interactive, industry-focused, and are taught by an experienced and supportive team of educators. We have a real-world approach to learning and our teachers are all experts in their chosen field. We limit our class sizes to ensure students receive individualised feedback and support. Students are encouraged to share their opinions and ask and answer questions, which also benefits peers and builds student confidence.
  • ORIENTATION
    We want all of our students to feel at home on campus. New students must attend a Student Orientation Program. As part of our Orientation Program, you will have a tour of the campus, and we will talk about your course, Academic Support, our expectations, and life in Australia.
  • MINIMUM IT REQUIREMENTS
    In order to study at Macleay, you must have access to a laptop, tablet, or similar, and you must have access to the Internet. You will be told about our IT requirements when you enrol.
  • ​INTERNATIONAL SUPPORT
    Our standards of practice and obligations to international students reflect the requirements of the ESOS Act which ensures that overseas students have a safe, enjoyable and rewarding place to study.​​​
  • DEFERMENT, SUSPENSION OR CANCELLATION OF STUDIES
    If ICAT cancels or suspends a student's enrolment, it will notify the student that this decision may affect their visa. ICAT is required to report students to the DHA through the Provider Registration and International Student Management System (PRISMS). The student will then be given 20 working days to access the ICAT internal complaints and appeals process. The suspension or cancellation of enrolment will not take effect until all internal or external appeals are completed, unless extenuating circumstances relating to the welfare of the student apply.
  • INTERNATIONAL AGENTS
    FIND AN ICAT AGENT Our agents are fully versed in the ICAT offering and can guide you through the process of becoming an International Student at ICAT. A list of current International Agents can be found here. BECOME AN ICAT AGENT To begin the process of becoming an official partner, please email support@icat.edu.au. Once we receive your initial email you will be contacted by an ICAT representative. Prospective agents should review our website and course offering before contacting us directly.
  • HOW DO I APPLY?
    1. Enquire - Submit an enquiry through our website or Book an Appointment 2. Interview - Complete an interview with our Admissions Team. This can be done via. phone appointment, campus tour or open day, 3. Apply - Our Admissions Team will provide you with an application form after your interview. You will need to provide certified copies of the below documents: • passport • high school results • evidence of IELTS or equivalent English language proficiency • details of any further study or professional work experience Documentation must be certified by a notary, a Justice of the Peace, or your agency. 4. Letter of Offer - Successful applicants will be sent a letter of offer via. email. 5. Acceptance - Applicant signs and returns the Letter of Offer accepting their place at ICAT, makes payment of their Initial Tuition Fee and organises Overseas Student Health Cover (OSHC). 6. Confirmation – On receipt of the Initial Tuition Fee Payment and evidence of OSHC coverage, ICAT will issue a Confirmation of Enrolment (CoE). A CoE is required to apply for a student visa.

INDUSTRY EXTRAS

ICAT offers a range of extra-curricular classes and activities to ensure students get a broad understanding of their relative industry.

Our additional offering includes Augmented Reality courses, unlimited Internship and Events Experience, as well as Industry Guest Speakers and Excursions. 
 

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