Our Bachelor of Business will equip you with the necessary skills to take on multiple industries, from marketing to e-commerce, public relations, and sports and media. The course blends a traditional Business degree with an industry-focused approach to best set you up for success upon graduating.
Whether you want to run your own company, build a brand for a start-up, manage a sports team or something else entirely, our Bachelor of Business will give you the knowledge, skills and competitive edge to get there.
we actively encourage you to be as entrepreneurial as you’d like. We’re always excited to see ideas come to life, and we’re comfortable with the idea that it’s okay to test, learn, fail fast and fail often. In fact, we believe it’s an important step on the road to success.
1
YEAR 1
UNIT 1
T1
UNIT 2
UNIT 3
UNIT 4
Elective
Introduction to Communications + Media
T2
Level 100
Specialisation
T3
Core
Enterprise + Innovation 2
Core
YEAR 2
UNIT 1
T1
Core
Applied Business Finance
UNIT 2
UNIT 3
Level 200
Elective
UNIT 4
Level 200
Specialisation
T2
Core
Core
Level 300
Specialisation
T3
Core
2
SPECIALISATIONS
[CHOOSE 1 STREAM]
SPORTS + MEDIA MANAGEMENT
Sales + Negotiations
Sports + Event Management
Social + Digital Media Strategy
100
200
300
DIGITAL MARKETING
Intro to Digital Media
Integrated Marketing Communications
Social + Digital Media Strategy
100
200
300
ELECTIVES
LEVEL
100
CREATIVE TECH
Intro to Web Design +
Development
DIGITAL DESIGN
Intro to Digital Visualisation
DIGITAL MARKETING
Integrated Marketing
Communications
SPORTS + MEDIA
Sales + Negotiations
Introduction to Programming
Introduction to Video
Production
Written Communications
Sports Management
LEVEL
200
Design Thinking + User
Centred Design
Content Strategy
Digital Photography
Sports Journalism
App Development
App Development
Digital Marketing Strategy
Sports + Media Marketing
