This course offers a comprehensive study in marketing, enterprise, innovation, finance and management. The course blends a traditional Business degree with an industry-focused approach to best set you up for success upon graduating.
Whether you want to run your own company, build a brand for a start-up, manage a sports team or something else entirely, our Bachelor of Business will give you the knowledge, skills and competitive edge to get there.
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We actively encourage you to be as entrepreneurial as you’d like. We’re always excited to see ideas come to life, and we’re comfortable with the idea that it’s okay to test, learn, fail fast and fail often. In fact, we believe it’s an important step on the road to success.
INTERNATIONAL
COURSE STRUCTURE
CRICOS Course Code: 080556A
3 YRS
Duration
24
No. of units
MAY 2024
Next intake
ON-CAMPUS
Sydney
6.0
IELTS Score
STANDARD STUDY OPTION 3-YEARS | 24 UNITS | 9 TRIMESTERS
19 CORE UNITS | 3 SPECIALISATION UNITS | 2 ELECTIVE UNITS
1
YEAR 1
UNIT 1
T1
Core
Academic +
Professional Skills
UNIT 2
Core
Foundations of
Marketing
UNIT 3
Core
Management Fundamentals
T2
Core
Introduction to
Business Accounting
Level 100
Specialisation
T3
Level 100
Enterprise + Innovation 1
Level 100
Elective
YEAR 2
UNIT 1
T1
Core
Industry Practice 1
UNIT 2
Core
Enterprise + Innovation 2
UNIT 3
Level 200
Specialisation
T2
Core
International Business
Economics
Core
Digital Business
Communications
Core
Applied Business
Finance
T3
Core
Business Law, Compliance + Governance
Level 200
Elective
2
3
YEAR 3
UNIT 1
T1
Core
Introduction to
Business Metrics
UNIT 2
Core
Strategic Management
UNIT 3
Level 300
Specialisation
T2
Core
Project
Management
Core
Leadership + Change
Management
Core
Ethics + Decision
Making
T3
Core
Business Sustainability
+ Innovation
Core
Industry Practice 2
PLEASE NOTE: AN IELTS score of 6.0 is a requirement of entry for this course.
Our Admissions team will assess each application based on the IELTS score as well as an interview process.
SPECIALISATIONS
[CHOOSE 1 STREAM]
SPORTS + MEDIA MANAGEMENT
Sales + Negotiations
Sports Management
Social + Digital Media Strategy
100
200
300
DIGITAL MARKETING
Intro to Digital Media
Integrated Marketing Communications
Social + Digital Media Strategy
100
200
00
ELECTIVES
CREATIVE TECH
LEVEL
Introduction to the Internet + Web Development
DIGITAL DESIGN
Introduction to Digital Design
DIGITAL MARKETING
Introduction to Digital + Social Media Marketing
SPORTS + MEDIA
Introduction to
Sports Culture
100
Introduction to Programming
Introduction to Digital Photography + Video
Production
(On-campus only)
Introduction to Digital Photography
Sales + Negotiations
LEVEL
200
Design Thinking + User
Centred Design
Art Direction + Design
The Marketing Plan
Sports Management
Interaction Design
(On-campus only)
Written Communications
Sports Marketing + Media
INDUSTRY EXTRAS
ICAT offers a range of extra-curricular classes and activities to ensure students get a broad understanding of their relative industry.
Our additional offering includes Augmented Reality short courses, unlimited Internship and Events Experience, as well as Industry Guest Speakers and Excursions.
