
Our Bachelor of Business will equip you with the necessary skills to take on multiple industries, from marketing to e-commerce, public relations, and sports and media. The course blends a traditional Business degree with an industry-focused approach to best set you up for success upon graduating.
Whether you want to run your own company, build a brand for a start-up, manage a sports team or something else entirely, our Bachelor of Business will give you the knowledge, skills and competitive edge to get there.
we actively encourage you to be as entrepreneurial as you’d like. We’re always excited to see ideas come to life, and we’re comfortable with the idea that it’s okay to test, learn, fail fast and fail often. In fact, we believe it’s an important step on the road to success.
INTERNATIONAL
COURSE STRUCTURE
CRICOS Course Code: 080556A
3 YRS
Duration
24
No. of units
12 JUNE
Next intake
$2200
Fees per unit*
6.0
IELTS Score
1
YEAR 1
UNIT 1
T1
Core
Academic +
Professional Skills
UNIT 2
Core
Foundations of
Marketing
UNIT 3
Core
Management Fundamentals
T2
Core
Introduction to Business
Psychology
Core
Introduction to
Business Accounting
Level 100
Specialisation
T3
Level 100
Specialisation
Level 100
Elective
YEAR 2
UNIT 1
T1
Core
Professional Practice 1
UNIT 2
Core
Intro to Business
Metrics
UNIT 3
Level 200
Specialisation
T2
Core
Enterprise + Innovation
Core
Digital Business
Communications
Core
International Business
Economics
T3
Core
Business Research
+ Insight
Level 200
Elective
2
3
YEAR 3
UNIT 1
T1
Core
Business Law, Compliance + Governance
UNIT 2
Core
Project
Management
UNIT 3
Core
Strategic
Management
T2
Core
Business Sustainability
+ Innovation
Core
Leadership + Change
Management
Core
Ethics + Decision
Making
T3
Core
Applied Business Finance
Core
Professional Practice 2
PLEASE NOTE: AN IELTS score of 6.0 is a requirement of entry for this course.
Our Admissions team will assess each application based on the IELTS score as well as an interview process.

SPECIALISATIONS
[CHOOSE 1 STREAM]
SPORTS + MEDIA MANAGEMENT
Sales + Negotiations
Sports Management
Sports + Media Management
100
100
200
DIGITAL MARKETING
Intro to Digital Media
Written Communications
Digital Marketing Strategy
100
100
200
ELECTIVES
LEVEL
100
CREATIVE TECH
Intro to Web Design +
Development
DIGITAL DESIGN
Intro to Digital Visualisation
DIGITAL MARKETING
Integrated Marketing
Communications
SPORTS + MEDIA
Sales + Negotiations
Introduction to Programming
Introduction to Video
Production
Written Communications
Sports Management
LEVEL
200
Design Thinking + User
Centred Design
Content Strategy
Digital Photography
Sports Journalism
App Development
App Development
Digital Marketing Strategy
Sports + Media Marketing
INDUSTRY EXTRAS
ICAT offers a range of extra-curricular classes and activities to ensure students get a broad understanding of their relative industry.
Our additional offering includes Augmented Reality courses, unlimited Internship and Events Experience, as well as Industry Guest Speakers and Excursions.
